The agreement, in language you can actually read

Last updated 2 September 2026

Who this is between

These terms are between you and Betterfind. Using the service means accepting them. If you are agreeing on behalf of a company, you are confirming you may bind it.

What the service is

We sample how AI assistants answer questions relevant to your brand, record what they said, and audit public web pages against a fixed set of rules. The output is a measurement and a set of recommendations.

What we do not promise

This section matters more than the rest, so it is near the top rather than buried.

• We cannot guarantee any ranking, citation or mention. Nobody can. Assistants are third-party systems we do not control and which change without notice.
• Our figures are samples. Assistants are probabilistic and personalised. A share-of-answers number is an estimate from a stated sample, not a census, and we show you the sample size for exactly that reason.
• Recommendations are advice, not warranties. An audit finding is a rule matching a measurement. Acting on it is your decision, and the result depends on things outside our view.
• Third-party data carries third-party limits. Search Console, Bing, Chrome field data and search-result providers each have their own coverage gaps and delays, which we surface rather than paper over.

Your account

Keep your credentials to yourself and tell us if you think an account has been compromised. You are responsible for what happens under your account. Do not share one login across a team when the plan provides seats.

Acceptable use

Do not use the service to:

• Audit or scan a domain you neither own nor have permission to assess. The tool is built for your own sites and your named competitors' public pages, not for probing anyone who has asked you not to.
• Break the law, infringe someone's rights, or work around a site's stated crawl rules.
• Resell or redistribute the raw output as your own product without a written agreement covering it. Using it in client reporting is fine and expected.
• Attack the service, probe it for weaknesses without telling us, or attempt to reach data that is not yours.

Billing

Paid plans bill in advance for the period you choose, through Stripe. Prices shown at signup are the prices you pay for that period. If we change pricing, the change applies from your next renewal and we will tell you before it does.

You can cancel at any time and the plan runs to the end of the period you have already paid for. We do not pro-rate part-periods unless the law where you live requires it. If we have plainly failed to deliver the service, tell us — we would rather refund than argue.

Your data and your content

The domains, prompts and settings you enter remain yours. You grant us only what we need to run the service on your behalf. What we collect and how long we keep it is set out in the privacy policy, which forms part of this agreement.

The reports and recommendations we generate are yours to use, keep and share, including with your clients.

Availability

We aim to keep the service running and will give notice of planned maintenance where we can. We do not offer a contractual uptime guarantee on standard plans. Scans depend on third-party providers, and when one is down or rate-limiting us, the product says so rather than showing a stale number as a fresh one.

Ending the agreement

You may close your account at any time. We may suspend or close an account that breaches the acceptable-use section, or that goes unpaid after we have asked. Where the breach is fixable we will ask first. On closure your data is deleted on the schedule in the privacy policy.

Liability

To the extent the law allows, our total liability under this agreement is limited to what you paid us in the twelve months before the claim, and we are not liable for indirect or consequential loss — lost profits, lost revenue, or lost opportunity. Nothing here limits liability that cannot legally be limited.

Changes to these terms

If we change these terms materially we will tell account holders before the change takes effect, and the date at the top will move. Continuing to use the service after that means accepting the new version.

Governing law

The governing jurisdiction is not stated yet. Until it is, nothing in this section should be relied on — see contact if you need certainty before signing.